Sports brand adidas has launched a campaign to counter negative pressure in sports, which gives “five positive behaviors ...

Today, adidas and Son Heung-min joined forces with the Kinetic Foundation, to show up pitch-side at Harris Academy in North ...

Lamine Yamal and other top athletes come together in adidas' second installment of its global brand campaign 'You Got This'.

The new campaign is rooted in the universal truth that everyone needs someone to help make them believe 'You Got This' ...

The ‘Sideline Essentials’ are delivered by coaching icon, Jurgen Klopp and reveal how coaches, parents, supporters and ...

In its new global study, adidas reveals the positive behaviors that athletes need from coaches, parents, supporters and ...

The film features cricket icons including Hardik Pandya, Rohit Sharma, Suryakumar Yadav, Rishabh Pant, Kuldeep Yadav, and ...

Following on from the 2024 'You Got This' campaign, in 2025 adidas says that it aims to motivate everyone to be a positive ...

Adidas has revealed the next chapter of its global brand campaign continuing its ambition to help disarm negative pressure in ...