LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...

Sending LeBron James home during during the NBA playoffs is never easy — but you can now bring him into yours this postseason. James is taking on a new form as Barbie announced a doll for the ...

LeBron James has officially entered the Barbie universe as the first-ever “Kenbassador,” and the doll is everything you’d expect from a cultural icon who’s dominated basketball and fashion.

Barbie's longtime companion just got a slam dunk transformation. Mattel has introduced a Ken doll made in the likeness of legendary NBA star LeBron James, marking the first such figure honoring a ...

Want to celebrate the legacy of basketball legend LeBron James with the new Barbie Signature LeBron James Kenbassadors Doll Collectible? This limited-edition doll, complete with a varsity jacket ...

Barbie is teaming up with the LeBron James Family Foundation to release a pint-size version of basketball legend LeBron James. James joins other celebrity athletes such as Sue Bird, Kristi ...

LeBron James has made a lot of history in his 22 years in the NBA with a never-ending list of achievements. And, now, the four-time NBA champion can add "Kenbassador" to his resume. Barbie teamed ...