Explore the history of BMWs iconic ad slogan, The Ultimate Driving Machine, and its impact on brand identity and sales.

BMW has touted themselves as “The Ultimate Driving Machine” for decades. But do you know the real origin story?

Shatta Wale has earned significant praise from his colleagues after the highly-anticipated arrival of his Rolls Royce. His ...

Today, if you want a fast sedan that actually feels like a proper sports car, the ultimate driving machine is a Cadillac.

Tesla has always had its detractors. Conservatives hated the electric automaker early on because its cars were better for the ...

The EV firm’s sales are down in many parts of Europe, while rivals are chipping away at its market share in the company’s ...

Donald Trump is set to slam brakes on popular US car models that trace origins to Mexico by hiking tariff rates.

A Nevada judge on Tuesday postponed the murder trial of the only suspect ever charged in the 1996 killing of rap icon Tupac ...

Not content to battle it out in the luxury mainstream with intense competition from BMW, Audi and Mercedes ... favor of perfume-ad slogans, ugly typography and concept cars that the company ...

Attorneys for the man suspected of killing rap icon Tupac Shakur want to delay next month’s trial, saying more time is needed ...