AI powerhouse OpenAI has announced a strategic partnership with Barbie-maker Mattel Inc. Under this partnership, the Sam ...

The joint effort will help build connected toys, personalised content, and other immersive experiences while maintaining ...

The toymaker will also incorporate OpenAI's advanced AI tools like ChatGPT Enterprise into its business operations to enhance product innovation.

Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first ...

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A 4-foot-tall Labubu doll sold for a record of more than $170,000 Tuesday in Beijing during the world’s first auction ...

Wandering Planet Toys is back with some incredible new figures based on the classic sci-fi series The Prisoner. Check out our exclusive first look.