BEIJING, April 28, 2025 /PRNewswire/ -- Recently, BlueFocus released its 2024 Annual Report, recording a total revenue of RMB ...

Brands often falter in choosing the right influencer marketing agency, influenced by personal recommendations rather than ...

In the world of digital business, visibility alone is no longer enough. Brands need a marketing approach that not only ...

Brands can no longer afford to shoot in the dark. It’s time to ditch guesswork and go data-deep with targeted strategies.

With Campa Cola’s aggressive entry into the race, legacy players will need to do more than just advertise—they’ll need to ...

Google’s 2025 report reveals how AI, YouTube, and Search are reshaping Indian consumer behavior, digital marketing ROI, and ...

Using data to effectively drive creative means uncovering the patterns, behaviors and opportunities that inform stronger creative choices from the very beginning.

Google’s 2025 report reveals how AI, YouTube, and Search are reshaping Indian consumer behavior, digital marketing ROI, and ...

Influencer marketing is now a game-changer for brands. Kantar's Influencer Playbook helps brands evaluate influencer ...