In 2019, ad holding company WPP agreed to sell a 60% stake in Kantar to Bain Capital Private Equity, raising about $3.1 ...

WPP (NYSE:WPP) and Bain Capital plan to split market research company Kantar Group in preparation for a sale, the Financial Times reported Sunday, citing people familiar with the matter.

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Bain Capital, one of the world’s largest private ... Private equity bidders are reportedly interested in buying TV ratings data business Kantar Media in a development which could pave the ...

(Alliance News) - WPP PLC and US private equity group Bain Capital LP are looking to sell market research group Kantar, shifting from a plan to pursue a stock exchange flotation, the Financial ...

On Tuesday, Bain Capital divested itself of SRDS, a 101-year-old business within Kantar that compiles contact info, audience insights and ad rates for more than 6,700 B2B and consumer-facing US-based ...