The Oscar winner told GQ UK that her viral 2021 AMC ad campaign is a point of pride in both her internet lore and status as a theater supporter. The iconic ad, which includes Kidman saying that “heartbreak feels good in a place like this” while staring up at a movie theater screen, has been parodied on “Saturday Night Live,” among other places.

When I say “Nicole Kidman meme,” any number of things could come to mind: Kidman’s “so true” AMC pre-roll, Kidman clapping with her fingers far apart at the Oscars, Kidman looking relieved after finalizing her divorce from Tom Cruise.