News

Texas-Texas Tech series breaks WCWS viewership record
The Women's College World Series averaged 1.3 million viewers across 15 games, breaking a four-year-old viewership record.
NiJaree Canady Repeats as Honda Sport Award Winner for Softball
She led Texas Tech to their first WCWS appearance in school history making it all the way to the championship series before ...
Record-breaking viewership and attendance mark historic Women’s College World Series
The Women’s College World Series has set viewership and attendance records. ESPN says in a news release that the average of 1 ...
The launch of NIL Go signals a high-stakes evolution in college sports: MoneyCall
A hectic past week in college sports hits its next phase with the launch of a persnickety new tool to track athlete NIL deals ...
Longhorns Wire on MSN11h
Texas WCWS final win sets ESPN record with most-watched College softball game ever
The Texas Longhorns’ Women’s College World Series championship win shattered records, becoming the most-watched NCAA softball game ever on ESPN.
How Texas leads new money era in college sports as revenue-sharing model reshapes landscape
Texas is at the forefront as revenue-sharing and NIL deals transform college sports, creating new financial divides among top ...
Texas Longhorns Game 3 Win Shatters College Softball Viewership Record
The Texas Longhorns' victory at the Women's College World Series didn't just make history for the Texas softball program, winning its first-ever national champi ...