News

As with marriages, M&As are on the downturn. Though we reckon neither should deter you from making a workplace proposal.
WPP and Interpublic Group, have not yet seen a significant impact on client spending, although WPP has warned that its sales ...
The ad market was cast in a dismal light on both sides of the Atlantic with WPP and Interpublic Group (IPG) releasing ...
CEO Mark Read points to thousands of under-the-radar pitches and a growing focus on data and AI as reasons for optimism amid ...
They provided what are called clean rooms. secure, privacy-compliant platforms that allow companies to compare, analyse, and ...
WPP has consistently undergrown peers, and it is unclear when this will reverse.
Once built through bold mergers and global expansion, the Big Five ad networks have evolved from traditional agency ...
WPP has reported a 2.7% like-for-like drop in revenue less pass-through costs to $3.3 billion (£2.48 billion) for Q1 2025.
It’s “counterintuitive” to cut advertising in a time of economic stress because that’s exactly the time when it’s good to market to consumers that are being more strict with their budget, according to ...
WPP said its clients were waiting to see how damaging tariffs become before deciding whether to change their budgets, limiting the impact of the tensions between the United States and China on its ...
In March, an announcement landed quietly but landed hard. Publicis picked up Lotame. A month later, WPP had acquired InfoSum. To most people outside the marketing and media world, these names mean ...