Popular Soda Brand Faces Backlash for Viral Vending Machine Stunt
Poppi's director of PR and communications told Newsweek that the soda brand can't wait for people to see what's next.
That's a Lot of Beef For a Prebiotic Soda
Trendy prebiotic soda brands Poppi and Olipop are beefing online. But which one is actually better for you? We asked a ...
Olipop valued at $1.85bn following $50m raise
The funding will be used to “drive product development, expand marketing efforts, and diversify distribution channels”.
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Why Poppi’s $25K Influencer Vending Machine Stunt Didn’t Go as Planned
If there’s one thing the internet loves, it’s a good brand scandal. And this week’s drama? Brought to you by Poppi, the ...
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Olipop vs. Poppi: The Soda Alternatives Everyone Is Talking About
Olipop and Poppi are two soda alternatives taking over the scene with unique flavors and lower-sugar options. Here’s what you ...
Poppi sent vending machines to influencers — and it majorly backfired
The influencers posted videos about these gargantuan gifts on TikTok, racking up millions of views, but unfortunately for the ...
‘Very out of touch’: Poppi sent influencers free soda vending machines—and fans are furious
Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending ...
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Olipop valued at $1.85 billion following latest funding round
The better-for-you soda company Olipop has closed a $50 million Series C funding round that gives the business a valuation $1 ...
OLIPOP Is Now a $1.85 Billion Brand. 'You Can Accomplish Things You Can't Imagine' Says Its Co-Founder.
OLIPOP co-founder Ben Goodwin explains how his idea for a "functional" soda that supports the gut's microbiome found its way ...