WPP has become the first advertising and marketing services company to integrate TikTok’s generative AI tools, Symphony, into ...

WPP Open, the agency’s AI-powered marketing platform, will integrate TikTok Symphony’s avatars, AI-dubbing translation and video generation tools for its 50,000 WPP employee users and clients — all to ...

WPP is amplifying its partnership with TikTok, becoming the first advertising and marketing services company to integrate ...

TikTok has enhanced its Symphony AI suite with Creative Studio, Digital Avatars, AI dubbing and more, empowering creators and advertisers worldwide.

TikTok Symphony features, including dynamic digital avatars, are coming to WPP Open to provide more “firepower” for agency ...

Japanese company Rakuten Symphony and U.S. carrier AT&T have extended their ongoing collaboration with the aim of driving ...

TikTok has partnered with WPP to bring its generative AI toolkit, Symphony Suite, into the WPP Open ecosystem. Through this collaboration, WPP teams will receive early access to Symphony Suite’s ...

WPP is amplifying its partnership with TikTok, becoming the first advertising and marketing services company to integrate ...

TikTok will let brands generate AI influencer content that mimics what human creators might share.

The partnership will also provide access to an AI dubbing and translation tool, enabling content to be adapted into over 15 ...

TikTok’s new AI tool lets brands generate virtual influencer videos, raising questions about authenticity and the future of ...

TikTok is bringing more generative AI features to its growing suite of tools for advertisers. On Monday, the social media app ...