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WPP Media has restructured its organisation, unveiling a new Asia Pacific, Middle East and Africa (APMEA) regional model ...
With more than 25 years of experience across some of the most dynamic sectors in advertising, from FMCG and finance to ...
WPP Media, the rebranded media arm of the world’s largest advertising and media business, has undergone seismic change in the first six months of 2025. Global agency CEOs are no more, the Group M ...
Mark Read’s exit has created a leadership vacuum. Who will fix WPP now? Experts discuss whether the next CEO can drive bold ...
Reddit launched two new AI-powered advertising features on Monday aimed at helping brands drive greater engagement by tapping ...
WPP has become the first advertising and marketing services company to integrate TikTok’s generative AI tools, Symphony, into ...
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The Financial Express on MSNReddit enters the AI ad race with new campaign featuresAnnounced on Monday, the first tool, "Reddit Insights powered by Community Intelligence", offers marketers real-time access ...
Arthur Sadoun has told Campaign that agencies should be “optimistic,” not “scared,” about their future, and they have a ...
The partnership will also provide access to an AI dubbing and translation tool, enabling content to be adapted into over 15 ...
While Reddit Insights gives marketers access to live trends and the ability to test campaign ideas, Conversation Summary ...
A growing number of chief execs believe their businesses have lost the point of marketing, according to a McKinsey report ...
WPP is amplifying its partnership with TikTok, becoming the first advertising and marketing services company to integrate ...
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